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Selected Projects

Qlaude Eyewear
  • Branding,  Fashion
  • 2019

BCBG Retrospective
  • Branding,  Fashion
  • 2014

American Apparel Brand Book
  • Branding,  Fashion
  • 2018

Charming Charlie Packaging
  • Fashion
  • 2016

Lucky Brand Campaigns
  • Campaign,  Fashion
  • 2014

AA ICONS Lookbook
  • Branding,  Fashion
  • 2018

The It Bag
  • Branding,  Fashion
  • 2017

Sonic Youth Book Design
  • Extracurricular,  Print
  • 2006

Steve Reich Book Design
  • Extracurricular
  • 2005

AA Party Holiday Campaign
  • Campaign,  Branding,  Fashion
  • 2017

AA Halloween Shop
  • Campaign,  Branding,  Fashion
  • 2017

AA THEY OK Campaign
  • Campaign,  Branding,  Fashion
  • 2018

True Religion Press Kit
  • Print,  Fashion
  • 2013

Charming Charlie Peak Walls
  • Store,  Fashion
  • 2016

American Apparel Mailer
  • Print,  Branding,  Fashion
  • 2018

FutureVision Event
  • Hair/Beauty,  Event
  • 2009

AA Halloween Shop

  • Campaign,  Branding,  Fashion
  • 2017
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When possible, make it fun.

Halloween is another big holiday American Apparel does really well. Whether you're looking to sex things up a bit or wanting to be playful, Halloween Shop has always been a success for AA.

My idea was to promote AA's product through the use of old, campy movie posters. Touchpoints: eComm, social, and email.

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Credits

Client
Gildan

Art Director
Anais Vandenbosch

Concept & Design
Chris Hamilton